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Donors have always made a point to be connected with the non-profit organizations they support. Now, employees working in for-profit businesses are following that example. By taking a closer look at their employers’ policies and practices, they are encouraging their leadership to make decisions that are more ethical. Employees want their companies to have a better societal impact, even if those changes are not directly related to their organizations’ missions. 

For example, donors might want to make sure a non-profit organization is being a responsible steward of the donors’ financial contributions. In the for-profit world, employees are becoming more concerned about climate change. As a result, the non-profit organizations and the for-profit businesses could install energy-saving, motion-sensing lighting systems in offices and implement water-saving plumbing in restrooms. Besides helping the planet, these small changes can make a big difference in helping concerned staff feel appreciated. 

Steps to Implement Real Change Within Your Organization

1.    Create teams that are made up of employees with similar interests, such as climate change, social justice, diversity and inclusion, mental health and wellness, etc. 

2.    Enlist the employee teams to develop goals for the organization. Work with leadership and a consulting firm to design the steps needed to implement those goals.

3.    Monitor changes, measure progress, and share accomplishments with the rest of the organization. Depending on the results, your organization’s achievements might be worthy of a press release to your community or industry.

Donors and employees want the organizations with whom they associate to share their ethics, beliefs, and values. If your group or business is voicing the right message about your mission but not connecting the dots to related causes, you should consider making real changes within your organization. Learn more from the accompanying resource. 

Author bio: David La Piana is the founder and managing partner of La Piana Consulting, where he helps social sector executives develop powerful strategies while becoming better leaders for their staffs, boards, and communities.